Crumb is a digital menu and allergen service for restaurants — a QR code menu, kitchen matrix, staff sheet, and printable PDF that stay in sync from one place. EU 1169/2011 allergen tracking is built in, not bolted on.
What’s included in the menu service
Allergen control
Track contains, may-contain, and can-be-made-without at ingredient level across the EU 14 allergens.
QR menu publishing
Update the guest menu without reprinting codes or rebuilding PDFs. The QR URL stays stable.
Service printables
Kitchen matrices, staff sheets, QR cards, and menu PDFs render from the same source as the live menu.
Modification clarity
Show guests where a dish can be adapted before staff need to check the recipe at the pass.
How the service runs, from kitchen to table.
01
Build once
Enter dishes, ingredients, and allergens in the Crumb dashboard. Pick a menu style — editorial, hybrid, matrix, or typographic — to match how your room feels.
02
Publish everywhere
One click pushes the menu to the QR URL, printable PDFs, kitchen allergen matrix, and staff sheets. Translations stay aligned per dish.
03
Update without reprinting
Supplier swap or a sold-out dish? Update once. The live QR menu refreshes instantly and the next print run uses the new source.
Built around the moments where menu mistakes happen.
A supplier changes an ingredient and every affected dish needs a clear update before service.
A guest filters for allergens and needs to know what is safe, what can be modified, or what is unavailable.
A waiter needs a staff sheet that matches the QR menu the guest is reading at the table.
A printed menu, table card, and live menu need to stay aligned without anyone cross-checking by hand.
Yes. Crumb tracks all 14 allergens listed in Regulation (EU) 1169/2011 — gluten, crustaceans, eggs, fish, peanuts, soybeans, milk, nuts, celery, mustard, sesame, sulphites, lupin, and molluscs — at the ingredient level, with contains, may-contain, and can-be-made-without states per dish.
Can guests use the QR menu on their phone without an app?
Yes. The QR code opens a fast, mobile-first web menu. No app install, no account, no sign-in. Guests can filter by allergen or diet and see modifications in seconds.
Do I have to reprint QR codes when the menu changes?
No. QR codes point to a stable URL. You publish menu changes from the Crumb dashboard and the live menu updates immediately — table cards stay in place.
What printables does Crumb generate?
Print-ready PDFs for guest menus, kitchen allergen matrices, front-of-house staff sheets, and QR table cards — all rendered from the same source data as the live QR menu, so nothing drifts.
Does Crumb handle menu translations?
Yes. You can manage translations per dish and per ingredient. The live menu, printables, and staff sheets switch language from one source, so allergen wording stays consistent.
How is Crumb different from a generic QR menu builder?
Generic tools render a PDF behind a QR code. Crumb is allergen-aware and modification-aware by design — guests filter safely, staff get matching sheets, and EU 1169/2011 compliance is a built-in workflow, not an afterthought.